Donations
Your organisation could make a simple donation to Macmillan. You can support us at national or local level, and help us to provide our vital cancer care services, such as Macmillan nurses, buildings, information services and grants. Please go to our Donations section for more information on how to give >>
Employee or membership fundraising
Whether you would like to improve internal communication, motivate your staff or members, promote creativity or just have a lot of fun for a worthwhile cause, Macmillan is the ideal charity to work with on membership fundraising
We can work with you on an individual, branch, local or UK-wide level to help you create a tailored programme, including Macmillan events, workplace activities, bespoke initiatives or individual challenges, from the London Marathon to hiking in the Sahara.
Events
Organising an event in aid of Macmillan is a great way to involve your staff, members, customers, clients or even suppliers in your fundraising activities. We can provide tailored fundraising packs to cover everything you need to help plan your event and get people involved.
Events can be local or national, and provide excellent opportunities for PR. Our national events include the World’s Biggest Coffee Morning, Longest Day Golf Challenge, and Walk Wonders. We also run various challenge events from the London Marathon to hiking across the Sahara. Your staff can take part in these as individuals, or we can put on a challenge event specifically for your organisation.
If you have a specific week or month in the year when you actively promote your organisation, why not include a charity element to gain increased PR opportunities? We have wide experience of working with organisations that run a specific week/month of promotional activity.
Or, if you entertain clients or organise conferences, we can work with you to incorporate a bespoke fundraising element.
Sponsorship
Many companies and organisations have benefited from the brand exposure and PR activity generated from a sponsorship partnership with Macmillan. We can help you develop sponsorship opportunities with high-profile national events, corporate entertainment, and Macmillan publications and services, among others.
Cause-related marketing and joint promotions
Cause-related marketing (CRM) involves linking a corporate brand or product to a charitable cause such as Macmillan. A recent study by Business in the Community found that 80 per cent of all consumers who have taken part in a CRM programme continue to feel positive about the company.
Whether you want to increase sales, build customer loyalty or retain or recruit members, linking a brand or product to Macmillan can help you to achieve your marketing goals. We can work together to ensure that any venture is innovative, exciting and produces mutually beneficial results.
Payroll giving
Payroll giving is a simple, tax-effective way for employees to give to a charity of their choice. Setting up a scheme is easy, and the costs are minimal. Employees simply authorise their payroll department to deduct their donation from their regular pay packet. And because the deductions are made before tax, employees get the tax relief straight away.
Contact our payroll giving expert in the corporate fundraising department at corporate@macmillan.org.uk to discuss installing and promoting a scheme in your company.